About Us
At Atomic Tide, we help organizations turn complexity into clarity. We’re not just consultants, we’re partners in transformation. We work with individuals, small businesses, and government agencies to streamline operations, integrate practical AI tools, and strengthen leadership capability so they can perform with precision and confidence in any environment.
As a certified Service-Disabled Veteran-Owned Small Business (SDVOSB), we proudly support organizations across both the public and private sectors. Our work blends operational discipline, innovative problem-solving, and human-centered leadership development to help teams operate smarter and lead stronger.
Headquartered in Lexington, South Carolina, we serve clients locally and nationwide through both in-person and virtual engagements. From AI integration and workflow design to management consulting, coaching, and leadership growth, our work helps clients simplify complexity and build lasting momentum.
Every organization is unique, and so is our approach. Whether you need targeted support or a systems overhaul, we tailor every engagement to your goals, culture, and pace of change. Together, we’ll build the structure, systems, and leadership strength that ignite performance where it matters most.
Smarter Systems. Stronger Leaders.
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Matt Dooley is an accomplished leader with more than 25 years of experience strengthening organizational performance, developing high-impact teams, and leading people in complex, high-stakes environments across more than 30 countries.
Before founding Atomic Tide, Matt built a strong foundation in the private sector, serving as a Director of Human Resources and, most notably, as a Pathways Operations Manager within Amazon’s Make-on-Demand (MOD) business line. In this role, he provided strategic leadership across manufacturing operations, process optimization, and customer fulfillment within a fast-paced, metrics-driven environment.
Matt is a retired U.S. Navy Master Chief (Seabee) with extensive experience leading distributed maritime operations, expeditionary construction, and engineering projects worldwide. Throughout his military career, he served in senior leadership roles focused on professional military education, technical training, workforce development, and talent acquisition.
He holds a Bachelor of Science in Organizational Management and a Master of Science in Human Resource Training and Development from the University of La Verne.
A lifelong learner and dedicated mentor, he brings an entrepreneurial mindset, systems-driven approach, and passion for helping leaders reach their full potential.
Every great partnership starts with a conversation. Connect with us to explore how we can strengthen your systems, empower your leaders, and bring clarity to your next challenge.